If Gmail proved anything, it was that people would, for the most part, accept any terms of service. Or at least not care enough to read the fine-print closely.
BolexForSoup
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I don’t think that’s a very fair assessment. We are a lot more aware of what “free“ is now. We weren’t informed consumers and collectively are relatively more so these days, even if most people still choose to ignore the issue. Back then we didn’t know there was an issue. I know I sure didn’t know I was agreeing to let them scan my inbox.

I also think more than ever people are now questioning what free means. So I’m not really sure how one can argue we are conditioned to accept the price of “free” when more than ever people are questioning it and adopting things like VPNs and adblockers to reassert their privacy.

Reminder that 25% of Americans use an ad blocker, constituting the largest consumer boycott in history. It’s such a big problem that Google has been actively trying to thwart it. That doesn’t seem like conditioned (in their favor) behavior if you ask me.

While 52% of Americans said they use an adblocker, which is up 18% from a 2022 analysis by Statista, that figure grew to 66% for experienced advertisers (those with five or more years of ad experience).

via Ghostery

Yuge numbers!

BolexForSoup
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I might’ve misremembered it then! Probably 25% of internet users. It was from the “enshittification” defcon talk

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