I wouldn’t say it’s square one, it currently exists and is usable right now at least. So the laws haven’t won yet. It definitely can be more prevalent though.
You’re paying to reserve some space in their cloud to store your encrypted bits. If you exchange money for that space, then you’re entitled for it to be encrypted and private.
If you’re on their device, assume it’s a giant surveillance device. If you’re forced to do company work on your device, stick it in a VM.